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Blogs provide commentary or news on a particular subject, such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of most early blogs.

Results 1 - 25 of 52 matches Sort By : Published Date | Title | Company name
TRUSTe Whitepaper for Business Owners: How Not to Botch Social Media
By : TRUSTe Published Date: Nov 17, 2009
Best Practices, Do's, and Don'ts for Facebook, Twitter, as well as consumer review sites. TRUSTe shares insights into how to engage, interact, market, and reward friends and fans on the top social media platforms. Download to see how you can increase business on social media today.
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TRUSTe
Will Tweet for Talent: A User's Guide to Talent Recruitment through Social Media from Careerbuilder
By : CareerBuilder Published Date: Feb 25, 2010
If you're responsible for Human Resources at you company, this informative ebook will provide an overview of social media as it relates to employee recruiting - with quick tips for getting started, including: how to leverage various social networks to promote your business; the unique benefits social networking offers hiring managers and human resource professionals; how to set up a social media policy to protect your brand; and how to overcome your fears about social media.
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CareerBuilder
Rich Media for B2B Marketing: The Emergence of Intelligent Digital Sales Collateral
By : Flimp Media Published Date: Feb 08, 2010
This report, which describes the emergence of Intelligent Digital Collateral (IDC) as a valuable top-line segment of the overall rich media and video marketing category, discusses how rich media marketing isn't just for advertising anymore.
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Flimp Media
Why Social Media Matters - The Four Keys to Successfully Leveraging the Social Channel
By : Visible Technologies Published Date: Jan 26, 2010
More than 75 percent of all Americans are participating in some form of social media through blogs, forums and sites like Facebook and Twitter. As this chorus of conversations and the proliferation of social technologies that enable participation grow, companies must make sense of the new channel for consumer interaction.
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Visible Technologies
What Third Generation Blogging Means to You
By : Compendium Blogware Published Date: Jan 05, 2010
Compendium has the answers and is ready to share. Two significant online trends are directly impacting the present and future of Business-to-Business Marketing, and you'll want to find out how organizational blogging can dramatically impact search engine results and serve as an entry into the world of social media.
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Compendium Blogware
Business.com's 2009 Business Social Media Benchmarking Study
By : Business.com Published Date: Nov 06, 2009
Benchmark your business social media initiatives with this free whitepaper summarizing insights from nearly 3,000 North American businesses - the largest study of business social media use conducted to date. Discover valuable insights into company social media initiatives designed to drive web site traffic, engage customers and build brands.
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Business.com
Managing Your Social Presence: A Marketer's Guide for Managing Social Media
By : Direct Message Lab Published Date: Oct 20, 2009
Participation in social media has become a necessity. Done properly, social media can deliver new users, drive revenue and increase engagement. DML has asked its partners to share their approach to social media from a strategic standpoint and the day-to-day mechanics of managing their social presence.
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Direct Message Lab
How to Use SEO, Blogs, and Social Media to Get Found Online
By : HubSpot, Inc. Published Date: Oct 09, 2009
Learn how to use inbound Internet marketing techniques to generate more inbound leads. Duration: 1 Hour
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HubSpot, Inc.
Seven Top Tools for Social Media Monitoring: A Benchmark Study
By : White Horse Published Date: Oct 07, 2009
Learn how to tap powerful real-time brand conversations taking place in social media by investing in the proper tool to aggregate and share the data across your organization. Download this Webinar for a standards-based benchmarking review of the top social media monitoring tools and practical knowledge that will equip you to make a business case for the single best social media investment.
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White Horse
How to Use Social Media for Lead Generation
By : HubSpot, Inc. Published Date: Aug 26, 2009
Learn how to harness the power of social media - Facebook, Twitter, LinkedIn, and other networking sites - to get found by more prospects and generate sales leads for your business.
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HubSpot, Inc.
How to Use Twitter for Marketing & PR
By : HubSpot, Inc. Published Date: Aug 26, 2009
There's a lot of buzz around Twitter but many marketers don't know how to translate that buzz into a worthwhile marketing tool for their business. Most people's first reaction to the social media "micro-blogging" tool is that it is a waste of time, but as Twitter becomes more and more mainstream, businesses are now using Twitter to engage with customers, reach the media directly, and further establish themselves as thought leaders in their industry.
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HubSpot, Inc.
B2B Marketing with Video: Driving ROI from Awareness to Advocacy
By : BrightCove, Inc. Published Date: Aug 21, 2009
With the rapid growth of online video, more and more B2B marketers are using video to drive results and ROI throughout the customer lifecycle. Because video enables marketers to tell more engaging stories about their businesses, brands and products, video has quickly proven to be one of the most successful ways of acquiring, interacting with and converting new customers. With this white paper, you will see case studies from successful video marketers and discover 5 ways you can begin leveraging online video today .
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BrightCove, Inc.
5 Social Media Marketing Best Practices for Marketers of Technology Products
By : ToolBox Published Date: Aug 12, 2009
If you market IT products and services, learn how to build a winning IT focused social media marketing plan based on best practices and lessons learned from leading IT advertisers. In this white paper, Toolbox For IT leverages over a decade of experience to provide you with detailed advice on setting the right objectives, building a roadmap to engagement with your target technology audiences, listening to and creating value for users, and more. Whether you are seeking to create a new strategy or tweak an existing one, this white paper will offer a foundation that will help you achieve IT focused social media marketing success. Download this free white paper today!
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ToolBox
The Surest Path to Social Publishing
By : Acquia Published Date: Aug 03, 2009
Not doing Social Publishing? You’re behind. Social technologies on the web have changed forever how organizations of all sizes interact with their customers to gather feedback, improve customer service, and protect and grow their brands. Effective web content management must now include social and community capabilities.
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Acquia
8 Great Tips for Smart Media Measurement in today's economy
By : VMS Published Date: Jul 31, 2009
If management has not already cut your budget, be prepared to “prove it or lose it” soon. This report will help you think through your measurement strategies, and either fine-tune an existing program, or get one started post haste.
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VMS
Brand Reputation Management: Protecting Your Brand in Search Engine Results
By : Web.com Published Date: Jul 24, 2009
Negative online comments and information ranking on Google about your brand, product, or service can turn off potential clients. Learn how to protect your brand and create a positive image in the mind of your customers when they do research on your company. Rehabilitate your online reputation and protect yourself against internet defamation, whether it comes from unsatisfied customers or malicious competitors.
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Web.com
5 Best Practices for Enterprise Collaboration Success
By : Social Text Published Date: Jul 21, 2009
Read this paper to learn 5 practices that ensure the collaboration solution you choose will give you the significant business results you are seeking. Collaboration solutions can accelerate cycle times by 30% across virtually every business function. These results may be critical to survival in difficult economic times, and the right collaboration solution is the single most effective way to get them.
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Social Text
5 Biggest Blunders to Avoid with Enterprise Collaboration
By : Social Text Published Date: Jul 21, 2009
Read this paper to learn 5 biggest blunders people tend to make when choosing a collaboration solution, and how to avoid them.
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Social Text
Six Steps to Successful Enterprise Collaboration Implementation
By : Social Text Published Date: Jul 21, 2009
Read this paper to learn the steps to successfully roll out an enterprise collaboration solution and help your organization embrace a more collaborative, transparent and effective way of working. Introducing a social software solution carries with it a unique set of challenges and opportunities, and requires a new roll-out approach. The approach outlined in this paper has been honed over thousands of customer implementations to generate the fastest adoption across your enterprise.
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Social Text
5 Tips for Advanced B2B Business Blogging
By : HubSpot, Inc. Published Date: May 18, 2009
B2B Business Blogging TipsYou've launched a business blog and you're ready to take the next step. How do you promote your blog to increase subscribers? What do you write about and how do you brainstorm new blog post ideas? This webinar will cover tips on how to turn your blog into a powerful tool for your business, helping you engage customers in a conversation while also improving your search engine rankings
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HubSpot, Inc.
How to Demonstrate the Value of Social Media to Your Boss
By : HubSpot, Inc. Published Date: May 18, 2009
You get it. You love it. But now you're in the position of asking for budget or permission or both to cover your social media implementation plans. You want to make sure the boss knows that other companies have done it successfully, that the learning curve is brief, that the tools are inexpensive, and that this isn't a terrible resource suck (or if it is, just how does that work?). Attend this free webinar to learn how to convince your boss the value of social media and how to implement it for your business.
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HubSpot, Inc.
How to Generate Leads for Small Business
By : HubSpot, Inc. Published Date: May 18, 2009
Learn how small businesses can level the playing field and generate leads efficiently by leveraging inbound Internet marketing strategies and tools. This free webinar will cover all the basics of search engine optimization, business blogging, social media marketing, and more to get found by more prospects and generate leads online for your business.
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HubSpot, Inc.
How to Use Social Media to Attract More Customers
By : HubSpot, Inc. Published Date: May 18, 2009
Businesses now have the power to leverage the Internet - search engines, blogs, social media -- to reach customers more effectively. This includes connecting with customers where they hang out online and engaging in conversations about the topics most important to them. Social CRM (Customer Relationship Management) is all about joining the ongoing conversations our customers and prospects are already having and not trying to control them. It's realizing that people like doing business with people they like and love doing business with people they trust.
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HubSpot, Inc.
Marketing in a Recession
By : HubSpot, Inc. Published Date: May 18, 2009
In a recession, marketing budgets are often the first to get slashed. For many that means cutting programs, cutting spending and cutting staff in order to make it through the economic downturn. But marketing in a recession isn't about marketing less, it's about marketing better and smarter. This webinar will share techniques for marketing more efficiently and effectively, particularly on a tight budget.
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HubSpot, Inc.
Measuring Inbound Marketing 101
By : HubSpot, Inc. Published Date: May 18, 2009
You've started a blog, signed up for twitter, and set up a Facebook Business Page - now how do you know if it's working for you? This webinar will provide all the basics of how inbound marketing-driven businesses should measure their on-going campaign efforts. This includes understanding key business, website, search engine optimization, blogging, social media, and paid campaign metrics, and most importantly, learning how to draw insights from this new wealth of information.
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HubSpot, Inc.
 
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