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Search Engine Optimization (SEO)

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By: ion interactive     Published Date: Feb 02, 2012
Create better landing pages with this step by step guide. Gather your team, print it out, and write all over it as you go through the strategic process of building high-performing landing pages.
Tags : landing page, landing page conversion, increase conversions, landing page design, ppc conversions, paid search, high converting landing pages, content management systems
     ion interactive
By: Oracle     Published Date: Jan 25, 2012
Read this white paper and gain an understanding of Complete Commerce and how it can change the way you interact with your customers.
Tags : on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
     Oracle
By: WebiMax     Published Date: Jan 04, 2012
This document provides six important components that the best SEO Company should contain. The secondary goal of this document is to provide an expert source for all things related to SEO.
Tags : webimax, marketing, seo, search engine optimization, internet marketing, content management systems, interactive marketing, search engine optimization (seo)
     WebiMax
By: Google     Published Date: Dec 14, 2011
How Travelocity improved its digital marketing. Read the case study to see how Google Analytics Premium helped Travelocity optimize its digital investments and conversions.
Tags : digital marketing, digital, marketing, google analytics, metrics, investments, digital investments, conversions
     Google
By: IBM     Published Date: Nov 09, 2011
Learn how Forrester evaluated the strengths and weaknesses of top CCCM vendors.
Tags : information technology, marketing, cccm, communications, forrester, content management systems, web analytics, managed hosting services
     IBM
By: IBM Software     Published Date: Oct 24, 2011
Read this paper to learn how to combine powerful analytical techniques with your existing fraud detection and prevention efforts.
Tags : ibm, predictive analytics, collaboration, insights, integration, automation, smarter, data analysis
     IBM Software
By: Limelight Networks     Published Date: Oct 17, 2011
An effective mobile website experience is essential to your brand's success. In this report, learn: .Insights on how to extend your brand image effectively across mobile devices .Tips for targeting multiple mobile platforms .Strategies for optimizing content publishing and performance
Tags : mobile strategy, mobile site, mobile website, mobile marketing, mobile web, interactive marketing, webinars & web conferencing, crm solutions/software
     Limelight Networks
By: Limelight Networks     Published Date: Oct 17, 2011
An effective mobile website experience is essential to your brand's success. In this report, learn: . Insights on how to extend your brand image effectively across mobile devices . Tips for targeting multiple mobile platforms . Strategies for optimizing content publishing and performance
Tags : mobile strategy, mobile site, mobile website, mobile marketing, mobile web, interactive/pr agencies, search marketing agencies, interactive marketing
     Limelight Networks
By: WordStream     Published Date: Jun 10, 2011
Searching for the right PPC software platform? This free guide and checklist will help you determine what you should be looking for in a software provider.
Tags : wordstream, ppc software management platform, software provider, pay-per-click software, sem campaign, adwords software, search engine marketing software, bid management software
     WordStream
By: SiteSpect     Published Date: Jun 08, 2011
If you are like most web analytics professionals today, you are doing everything you can to increase conversion rates and maximize the ROI of your website. Here's some help from Eric Peterson of Web Analytics Demystified.
Tags : sitespect, eric t. peterson, online site optimization, website optimization ecosystem, multivariate testing, behavioral targeting, web testing, website testing
     SiteSpect
By: SiteSpect     Published Date: Jun 08, 2011
One of the best ways to optimize your site is to enable your visitors to tell you what's working on your site through multivariate testing. Learn more by downloading your free whitepaper now.
Tags : sitespect, site optimization, multivariate testing, a/b testing, javascript, server-side, search engine optimization, seo
     SiteSpect
By: SearchForce     Published Date: May 24, 2011
With half a billion active users spending a total of 700 billion minutes on Facebook every day, advertisers and their agencies are focusing more attention on Facebook as a key component of online advertising.
Tags : facebook advertising, facebook campaigns, facebook optimization, social media marketing, facebook and search, pay per click (ppc), search engine optimization (seo)
     SearchForce
By: Limelight Networks     Published Date: May 17, 2011
In this report you will learn how to optimize your e-commerce videos to improve conversion rates and boost online product sales.
Tags : limelight networks, website performance, customer retention, online buying experience, seo, search optimization, metadata, workflow
     Limelight Networks
By: Limelight Networks     Published Date: May 17, 2011
In this report you will learn how to optimize your e-commerce videos to improve conversion rates and boost online product sales.
Tags : limelight networks, website performance, customer retention, online buying experience, seo, search optimization, metadata, workflow
     Limelight Networks
By: Adobe Systems, Inc.     Published Date: May 17, 2011
This paper highlights the advances in closed-loop marketing that enable measurement and optimization of digital marketing efforts. It also describes the challenges that CMOs face when pursuing digital marketing strategies and how next-generation WCM solutions help CMOs overcome those challenges.
Tags : adobe, cmo, digital marketing, organization transformation, chief marketing officer, customer experience management, wcm, multichannel pipeline growth
     Adobe Systems, Inc.
By: Amadesa     Published Date: Apr 19, 2011
The e-tailing group and Amadesa conducted research on website conversion rate optimization through which insight was gained from 160 online merchants. Download the whitepaper now and learn the 7 secrets to successful website testing & targeting.
Tags : lauren freedman, e-tailing group, amadesa, conversion rate optimization, ecommerce marketing strategy, website optimization, a/b testing, multivariate testing
     Amadesa
By: InfusionSoft     Published Date: Apr 07, 2011
We've created "The Edge of Success" to give you the tools to grow your business the right way.
Tags : sales, clate mask, business success, small business owner, infusionsoft, lead generation, salesperson, value
     InfusionSoft
By: Acxiom Corporation     Published Date: Feb 24, 2011
A Chief Marketing Officer's Roadmap. In this paper Acxiom shows how Media Mix Optimization can help overcome the complex challenges of today's marketing. Herein we not only detail both the "Journey" of MMO and its rewards but also how to avoid several key hurdles along the way.
Tags : acxiom, optimization, media mix, mmo, halo effects, cmo, chief marketing officer, mobile marketing
     Acxiom Corporation
By: Conductor     Published Date: Nov 16, 2010
Huge opportunities and technology advances in natural search are compelling search marketers to turn to SEO platforms to gain the upper hand. SEO has long been running to keep up with its digital family but the SEO platform is changing the way SEO is being practiced.
Tags : seo, seo platform, conductor, search engine optimization, website, analysis, analyze, serps
     Conductor
By: SearchIgnite     Published Date: Oct 26, 2010
This report tracked more than 55 billion impressions and more than 1 billion clicks on Google, Yahoo! and MSN/Bing from January 1, 2006 through September 30, 2010.
Tags : searchignite, google, bing-yahoo, search alliance, ppc, click-through rates, ctr, interactive/pr agencies
     SearchIgnite
By: Webmarketing123     Published Date: Oct 06, 2010
There are many ways to increase revenue for your business. One of them is to evaluate and improve the success of your company's website in search results. SEO (Search Engine Optimization) is the practice of optimizing a website so that it achieves higher organic rankings on search engine sites like Google, Yahoo and Bing. In fact, according to the 2009 Forbes Ad Effectiveness survey, SEO is the most effective marketing channel today.
Tags : webmarketing123, seo, search engine optimization, google, yahoo, bing, search, keywords
     Webmarketing123
By: ROI     Published Date: Jun 15, 2010
This complimentary whitepaper outlines the 10 most popular SEO copywriting myths, discusses current best practices and is chock-full of real-world examples on effective SEO copywriting.
Tags : napco, roi, seo, search engine optimization, search engine optimization (seo), direct mail/marketing
     ROI
By: ResultFirst     Published Date: Jun 09, 2010
ResultFirst launched an aggressive on-page optimization campaign to meet Plateau's SEO needs in a scenario where even normal link exchange activities could not be implemented to bring qualified traffic to the website.
Tags : resultfirst, plateau, seo, tangence, search engine optimization (seo)
     ResultFirst
By: ResultFirst     Published Date: Jun 09, 2010
Through strategic SEO activities ResultFirst helps AgileRF overcome the challenge of its SEO unfriendly website and identifying vital 'industry associated' to feature in top web rankings.
Tags : resultfirst, plateau, seo, tangence, agile, search engine optimization (seo)
     ResultFirst
By: ion interactive     Published Date: May 10, 2010
This white paper will help you find and fix landing page bloopers so you can increase conversion rates and drive up your online marketing ROI.
Tags : ion, conversion rates, landing pages, roi, cpa, bloopers, clicks, clutter
     ion interactive
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