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Results 1 - 25 of 25 matches |
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Cloud Computing and Web Application Performance: The Risks of Adopting The Cloud |
| By : Gomez |
Published Date: Mar 03, 2010 |
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Any business considering cloud computing to support its customer-facing Web applications must
look beyond the cloud's cost savings and scalability and evaluate how cloud adoption will impact
the end-user experience. This whitepaper addresses the Web experience challenges companies
must address when adopting the cloud. It offers perspective and best practices to achieve world class Web performance and assist in the evaluation of cloud providers and development of cloud performance SLAs.
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It's Not Just About Leads: Sell More by Speaking Your Customer's Language |
| By : Jigsaw |
Published Date: Feb 26, 2010 |
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How often does your sales team complain about the leads? Many times the lead is not the problem, rather, it's the story sales is telling, that limits sales growth. Are you speaking your customers' language?
No Deals to 10 Deals a week: By speaking the customer's language, your sales team talks to more people and wins more business.
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Call Tracking Simplified |
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Many marketers are frustrated with the current, limited methods of analyzing and measuring online to offline conversions. They believe today's technology cannot deliver a complete picture of real sales-ready leads and this won't justify online ad spending.
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Top Five Reasons to Investigate Call Tracking |
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You're spending thousands if not tens of thousands of dollars a month on marketing your website -- not to mention the thousands of dollars you've spent building and maintaining it. This spending is most likely partially influenced by the promise of Internet marketers
about the accountability of web marketing.
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Why Lead Generation Fails |
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Why Lead Generation Fails reveals the common six mistakes that cause problems in lead generation marketing and how to turn efforts into powerful customer acquisition channels.
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Connect with New Customers over the Phone |
| By : Marchex |
Published Date: Dec 08, 2009 |
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Did you know that, on average, calls convert at 10 times the rate of clicks to a website? Discover how businesses are using pay-for-call advertising to increase qualified customer inquiries via the telephone and track the most effective distribution sources. This article will help you determine whether your business may benefit from this performance-based advertising model and pay only when the phone rings.
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Business.com's 2009 Business Social Media Benchmarking Study |
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Benchmark your business social media initiatives with this free whitepaper summarizing insights from nearly 3,000 North American businesses - the largest study of business social media use conducted to date. Discover valuable insights into company social media initiatives designed to drive web site traffic, engage customers and build brands.
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Building B2B Brands with Search Marketing |
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Not long ago, search marketing and branding were viewed as two entirely different aspects of the marketing mix. Like oil and water, they didn't mix. In reality, brand building and search marketing are inextricably linked and actually tend to drive better overall marketing ROI when working together. Get the 5 simple but effective tips to build B2B brands with search marketing.
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Email Marketing Goes Social |
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While the World Wide Web continues to generate exciting new forms of human interaction, including such Web 2.0 offshoots as social networking and video-sharing sites, wikis and blogs, what is just as exciting are the new engagement-marketing opportunities that result from the joining of both old and new Internet-based communication technologies. Email and social networks represent such a nexus.
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The Marketing Imperative for 2009: Build a killer lead nurturing program |
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In these trying times, no greater low-hanging-fruit opportunity exists than implementing a successful lead-nurturing program. But, creating one requires careful thought and planning – which this paper outlines. What are some key steps your organization should take to building a successful program? What marketing-platform capabilities should you consider to help you get the results you want? Get the answers today!
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Ad Networks and How to Choose Them |
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This white paper provides the digital media professional with a comprehensive introduction to digital ad networks. It explains what ad networks are, the roles they play for advertisers, and the key market segments of the business. It also offers advice on how to select an ad network for your brand.
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Why Paid Search Campaigns Often Fall Short of their Volume Targets |
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One of the big challenges in search engine marketing is getting all of the volume you want from your campaign. However, the available volume in paid search is sometimes limited, and prevents you from getting to where you want to in your campaign. In other words, people only search so much on keywords related to your campaign, and there is nothing you can do with your paid search campaign that can change that. Getting at as much (profitable) volume as you can is what it ends up being all about.
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Analytics Tips: Wrong Keywords May Be Hazardous To Your Health |
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Besides being a terrible drain on your online budget, using the wrong keywords in your PPC accounts can probably make you feel ill as you wonder how your competitors can afford to keep their listings ahead of yours. Discover how your analytics can easily cure those ills and get you on track for higher returns on your PPC investment.
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Case Study: AFS Increased Sales By 89% Using Engine Ready AdPilot |
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In its quest to continue increasing market share, American Financial Services (AFS) began to realize the importance of a solid analytics package to help develop and track a list of targeted keywords in several pay-per-click search engines. Additionally the highly competitive nature of their most popular keywords was creating a considerable marketing challenge.
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Results 1 - 25 of 25 matches |
Sort Results By : Published Date | Title | Company name |
