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The CMO Strategic Agenda: Automating Closed-Loop Marketing - An Aberdeen Group & Neolane white paper

Neolane, Inc.
By : Neolane, Inc.
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Published : Dec 30, 2008
Length : 26
Type : White Paper
 
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Overview :
This study reveals astounding results about the strategic value of closed-loop marketing. Top performing organizations are improving message relevancy, conversion, and Return on Marketing Investments (ROMI) with closed-loop marketing practices and processes.  Learn what the best-in-class steps are required in achieving closed-loop marketing success.
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Ad Networks , Ad Serving , Behavioral Marketing , CRM And Sales Tools , Database and List Managers , Email Marketing , Emerging Marketing , Instant Messaging Marketing , International Marketing , Local Marketing , Loyalty And Retention , Webforms , Website Development
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