The rapid growth of video in the consumer marketplace over the past two years can be described as nothing less than a "phenomenon." A new breed of user-friendly, video-centric sites and technologies have helped to make video as much a part of our online experience as music downloads, photo sharing and email. With more than 120 million videos viewed daily, YouTube has catapulted interest in both consumer and enterprise use of internet-based video. The desire to make video capabilities prolific and universally available is a new trend.  But undertaking unchecked "YouTube for the Enterprise" is not a one-solution-fits-all proposition.