| INFORMATION |
| Published : |
Apr 14, 2009 |
| Length : |
6 |
| Type : |
White Paper |
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| Overview : |
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If your opt-out process asks list members to provide a reason for the unsubscribe, are you listening to what they are saying? It can be silly, or downright filthy, but it can also provide valuable insight into the good and bad of your email marketing practices. |
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